Step 1: Access Teika Academy for Detailed Training
As you begin using Teikametrics, start by exploring the Teika Academy, which is available from the left-hand navigation within the application. Teika Academy contains detailed walkthroughs and step-by-step tutorials that complement this overview and help you get deeper training on each feature area.
Step 2: Understand the Four Core Areas of the Application
The Teikametrics application is organized into four main sections: RE Catalog, RE Ads, RE Insights, and RE Inventory.
Each section focuses on a different part of your retail and advertising operations, making it easier to manage products, ads, insights, and inventory in one place.
RE Catalog
RE Ads, RE Insights
and RE Inventory.
Step 3: Review and Optimize Products in RE Catalog
In RE Catalog, you can view the performance of all your products and optimize your product listings. Use the Seller and Vendor Catalog views to see your full assortment across all channels along with key performance metrics. RE Catalog is your central place to monitor product-level performance and ensure your listings are set up for success.
Step 4: Use Smart Pages and Listing Creator in RE Catalog
Leverage Smart Pages to optimize existing product listings with Listing Content Review.
Our AI analyzes your listings using Teikametrics data and provides recommendations for improving titles, bullet points, descriptions, and backend keywords. With the Essentials plan, you receive three listing optimizations for free and can upgrade for ongoing optimization. You can also create entirely new product listings using the Listing Creator tool.
Step 5: Manage and Automate Advertising in RE Ads
Navigate to RE Ads to view and manage all of your advertising activity.
Within RE Ads, you can create campaigns using Campaign Creator and manage your advertising strategy across channels.
You can also take keyword and targeting actions powered by AI recommendations.
The system analyzes your account performance and suggests the best product attribute targets (PAT), keywords, and negative keywords to add. You may configure these actions to run automatically so the platform can continuously help grow your business and reduce wasted spend, with the resulting impact visible at the top of the page.
Step 6: Enable AI Smart Goal Bidding in Sponsored Ads Manager
As you onboard, focus on the Sponsored Ads Manager for Amazon, Walmart, and TikTok.
Here you can view and analyze all campaigns, ad groups, product ads, keywords, and product targets. The most important capability is enabling AI Smart Goal Bidding. To use it, select the campaign you want to optimize.
Then set your performance goal for that campaign.
Next, define your target ACoS (advertising cost of sales) limit.
Once configured, allow the AI to automatically optimize your bids every hour toward the goal and ACoS you set.
Step 7: Explore Market Intelligence with RE Insights
RE Insights provides advanced market and competitive intelligence and is available as an upgrade. With RE Insights, you can access data such as your product ranking, competitor product rankings, and more detailed analytics through custom dashboards, enabling deeper strategic decision-making.
Step 8: Monitor and Forecast Stock in RE Inventory
Go to RE Inventory to stay on top of inventory trends for your FBA and WSF inventory.
Use this section to monitor stock levels and avoid overstocking or stocking out.
Leverage Demand Forecasting to see expected future demand for your products so you can maintain sufficient inventory, keep your ads running, and support continuous business growth.
Step 9: Use the Recommendation Hub for Ongoing Optimization
For more detailed setup and continuous improvement, use the Recommendation Hub.
The Recommendation Hub provides guided recommendations for account configuration, Smart Pages usage, campaign optimization, and inventory optimization. Return to it regularly to ensure you are following best practices and taking advantage of new opportunities identified by the platform.